“Laura did a fantastic job on developing and implementing a new fundraising strategy for us that delivered significant growth in specific areas of critical need. Laura draws on a deep knowledge of fundraising field and methodology but what sets her apart is her responsiveness to the specifics of organisational need. Her ability to design a balanced fundraising strategy that delivered into those key areas – and then exceed those fundraising objectives – was a major driver of the Malaghan Institute’s success in recent year.”
Mike Zablocki, General Manager, The Malaghan Institute of Medical Research

Laura Golland

Owner, Snapdragon Fundraising
Wellington, New Zealand

My career has covered most areas of fundraising and I have a proven track record of implementing sustainable and practical growth strategies.  I am bringing my on the ground fundraising experience into my consultancy work to help bridge that gap between strategy development and getting your fundraising program up and running.

My Experience

Malaghan Institute of Medical Research
Head of Fundraising

  • Senior leadership role delivering against the fundraising strategy I introduced in 2021.

  • Increased fundraising income by over $8million annually (sustainably) in 3 years

  • Database implementation (Salesforce)

  • Implementation of full digital first strategy

Wellington Free Ambulance
Executive Director, Communications and Fundraising

  • Increased fundraising income by over $3million annually in 3 years

  • Winner of FINZ award for Direct Mail 2017,  2018

  • Successful stakeholder re-engagement strategy  

  • Database implementation (Salesforce)

Stroke Foundation  NZ
National Fundraising Manager

  • Growth of team from 1 member to 6 

  • Overhaul of donation processing to lower cost and improve donor retention. 

  • Recruitment of 2,000 new regular givers and large-scale growth of direct mail program

  • Creation and implementation of the organisation’s first fundraising strategy 

Corporate Fundraising
London UK 2006-2011

  • Working with large multinational companies on partnerships ranging from 30k GBP to 1million GBP

  • Stroke Association UK, Account Director, Retail and Consumer 

  • United Response, Corporate Fundraiser